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Advertising & Sponsorship

2026 Media Kit

The Circle News has served Minnesota’s Native American communities for 45 years. In 2026, it relaunches as a digitally native news organization and introduces The Circle Quarterly, a high-production print magazine rooted in long-form Indigenous journalism.

Advertising with The Circle is not a routine media buy. It is a direct signal to Minnesota’s Native American communities, all 11 reservation nations and a growing urban readership, that your organization recognizes and respects their stories. Our readers are loyal, engaged, and responsive to advertisers who show up consistently in their publication.
75% of our readers are Native. No other publication in Minnesota reaches this audience at this depth or with this level of trust.
of Continuous Coverage
0 Yrs
Total Readership
0 +
MN Reservations Reached
0
Who We Are

45 Years of Trusted Native American Journalism

Founded in 1980 as an in-house publication of the Minneapolis American Indian Center, The Circle News grew into one of the longest-running independent, non-tribally-owned Native American newspapers in the United States and the only independent Native newspaper in Minnesota. In 2026, The Circle is relaunching as a digitally native news organization with expanded national reach.

“The Circle fills a gap that mainstream media does not. Advertising with us is not just a media buy. It is a signal to Minnesota’s Native American communities that your organization recognizes, respects, and supports their stories.”

0 +
Total Readership
Print pass-along avg. 4.5 readers per copy
0
MN Tribal Nations
All reservation headquarters receive The Circle
0 %
Native Readership
Highest Native concentration of any MN publication
0 %
Regular Readers
Read The Circle for 5+ years
0 %
Ad Engagement
Readers who have patronized a Circle advertiser
0 %
Metro Distributed
20% reservation & statewide
Reader Profile
Gender
60%
Female
40% Male
Age
70%
Over 30
30% Under 30
Location
90%
Minnesota
10% National and regional
Ad Readership

100%

Always or sometimes read the ads
Who Reads The Circle

Reader Demographics & Readership Habits

The following data is drawn from the Circle Readership Survey. It reflects a deeply loyal, civically engaged audience that reads carefully, saves issues, and acts on what they see advertised.

Demographics

Native
75%
Female
60%
Minnesota Resident
90%
Over 30 Years Old
70%
Rent
60%
Distributed in Metro Area
80%

Demographics

Always reads the ads

60%

Sometimes reads the ads

40%

100% of readers always or sometimes read the ads.

Reader Habits
0 %
Long-term loyal readers
Say they have been reading The Circle regularly for over 5 years
0 %
Read nearly every issue
Say they read between 10–12 issues out of 12 per year
0 %
Pass-along readership
Say 2 or more people read their copy of The Circle
0 %
Save issues for reference
Save The Circle for later reference
0 %

Have patronized an advertiser

Of those responding say they have patronized an advertiser in the paper
WEBSITE DISPLAY ADS — 30-day run / unlimited impressions
Full-Width Banner
1800 × 150 px
$250.00
Below navigation, all pages.
Tower / Skyscraper
160 × 550 px
$150.00
Right sidebar, sitewide.
Cube / Button
160 × 120 px
$75.00
Sidebar, lower position.
EMAIL NEWSLETTER SPONSORSHIPS — Per issue unless noted
Header Sponsor Banner
600 × 100 px
$300.00
Top of newsletter, above content.
Mid-Newsletter Banner
600 × 150 px
$200.00
Between article previews.
Footer Sponsor
600 × 80 px
$125.00
Below main content.
Sponsored Text Block
75 words + logo
$175.00
Labeled ‘Sponsored Message.’
Exclusive Issue Sponsor
Header+Mid+Footer
$550.00
All placements, one issue.
Monthly Newsletter Pkg
Header+Mid
$900.00
All issues in one calendar month.
SOCIAL MEDIA PACKAGES
Community Boost
2 posts
$250.00
Facebook + Instagram.
Event Promotion
4 posts + Story
$450.00
Facebook + Instagram + Story.
Campaign Package
8 posts + Boost
$950.00
8 posts across platforms + paid boosting.
Sponsored Text Block
75 words + logo
$175.00
Labeled ‘Sponsored Message.’
Exclusive Issue Sponsor
Header+Mid+Footer
$550.00
All placements, one issue.
Monthly Newsletter Pkg
Header+Mid
$900.00
All issues in one calendar month.
NATIVE ROOTS RADIO — Spot advertising — per episode
Standard Rate
Per episode/spot
$60.00
Standard rate card.
Circle Bundle Rate
Per episode/spot
$50.00
Exclusive rate for Circle advertising bundle partners.
PRINT DISPLAY ADS — Quarterly Magazine — 24 pages
Full Page
10-1/8″ × 12-1/2″
$1,200.00
3/4 Page
10-1/8″ × 9-1/4″
$900.00
1/2 Page Horizontal
10-1/8″ × 6-1/8″
$650.00
1/2 Page Vertical
5″ × 12-1/2″
$650.00
3/8 Page
5″ × 9-1/4″
$450.00
1/3 Page
6-11/16″ × 6-1/8″
$400.00
1/4 Page
5″ × 6-1/8″
$350.00
1/4 Narrow
3-5/16″ × 9-1/4″
$350.00
1/6 Page
3-5/16″ × 6-1/8″
$275.00
1/8 Page
5″ × 3″
$200.00
Business Card
3-1/4″ × 2″
$75.00
ADVERTISING BUNDLES — Multi-platform monthly packages
Community Supporter
Monthly bundle
$750.00
Website Cube + Newsletter Footer + 12 Radio spots + Social 2-post boost. Est. value $1,045.
Regional Business
Monthly bundle
$1,800.00
Website Tower + Newsletter Mid-Banner + 12 Radio spots + Social Event Promo + 1/4 pg mag. Est. value $2,470.
Major Sponsor
Monthly bundle
$4,500.00
Full-Width Banner + Newsletter Header (4x) + 12 Radio spots + Social Campaign + Full Pg mag. Est. value $6,200.
Presenting Sponsor
Annual
$10,000.00
All Major Sponsor benefits + back cover + exclusive NL (2x) + radio year-round. Est. value $14,000+.
Place Your Ad

Ready to Reach Minnesota's Native American Community?

The Circle is the only independent Native American newspaper in Minnesota and one of the most trusted voices in Indian Country. We welcome advertisers and sponsors whose work aligns with our community’s values and interests. We reserve the right to decline advertising that conflicts with our editorial mission.

Advertising Contact

Advertising & Sponsorship
The Circle News
3045 Bloomington Ave, Box 7506
Minneapolis, MN 55407
Phone: 612-722-3686
Email: advertising@thecirclenews.org
Web: thecirclenews.org

Technical Specifications

  • Web display ads: JPEG, PNG, GIF, WebP. 72 DPI, RGB. Max 500KB per file. Provide click-through URL.
  • Newsletter ads: JPEG or PNG. 72 DPI, RGB. 600px wide. Click-through URL required.
  • Magazine print ads: PDF/X-1a preferred. CMYK, 300 DPI minimum. Embed all fonts and images. Bleed ads require 0.125" bleed on all sides.
  • Ad design services: Full or 1/2 page $100. Smaller sizes $60. Design services $75/hr.
  • Payment terms: Invoiced upon booking. Net 30. Prepaid contracts receive frequency discounts.
  • Cancellation policy: Magazine space cancellations must be received in writing by the 20th of the prior month.

Magazine Deadlines

Winter Issue: Space by Dec 20, materials by Dec 25
Spring Issue: Space by Mar 20, materials by Mar 25
Summer Issue: Space by Jun 20, materials by Jun 25
Fall Issue: Space by Sep 20, materials by Sep 25

Editorial Policy

  • The Circle does not endorse any product or service through the acceptance of advertising.
  • The Circle reserves the right to reject advertising that conflicts with our editorial mission or community standards.
  • All advertising is clearly labeled and distinct from editorial content.
  • Political campaign advertising is not accepted.
  • Sponsored content is labeled as such and is subject to editorial review.

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